Making data the fabric of your organisation
When Poplin Data was founded in 2016, it was on the belief that teams should be doing data analytics better. With the founders all having worked at businesses that were constrained by existing analytics solutions, the original Poplin team was set up with the vision to take what they believed was the best in class analytics solution into more businesses.
Initially set up in “the smallest office in Sydney” in July 2016, today Poplin Data is Snowplow’s longest overseas partner and is the exclusive partner for Australia and New Zealand, having deployed 50+ Snowplow pipelines across the region.
As a Snowplow Partner, Poplin is able to not only implement pipelines but deliver additional services that ensure our clients are enabled to use Snowplow Insights effectively from day one.
From enablement and training through to additional data source integrations through to modelling, data quality and visualisation, or team of engineers and analysts are able to service clients for an end to end data solution.
We now also have a much nicer office.
The Leadership Team

Mike Robins
CTO / Co Founder
Led Big Data & Software Engineering teams at BigCommerce and Bauer Xcel Media. Researcher & Technical Consultant to Sydney University Engineering Department. Machine Learning patent and neuroscience by training.

Narbeh Yousefian
Director / Co Founder
Previously Head of Analytics at Appliances Online, Lead Consultant with Adobe Omniture and Data Analyst at Fairfax Media.10+ years in data strategy, analytics and operations..

Amit Shah
VCFO and Advisory Board Member
15 years working with SMEs and 7 years with The Startup Shop, advising startups on best financial practices for successful growth. Providing Board experience through current role as Treasurer of StartupAus and private + NFP board positions.

Sidney Minassian
Growth Advisor & Coach and Advisory Board Member
Over the past 20+yrs Sidney has been Founder & CEO of multiple venture-backed technology companies in Australia & USA. His last company Contexti was acquired by Versent 2019. Today, as Founder of GrowthQ, Sidney advises and coaches tech founders on building high-growth businesses.
