Blog
Poplin bake off
This morning we had our first ever team bake off. Inspired by our mates down the hall at Get Your Guide who fed us last week, we all brought in baked goods. We weren’t planning to make it competitive but I think we’ve all agreed Kalani’s beignets...
You need to own your data: Open Source vs proprietary data platforms
We’re big fans of the Snowplow Analytics data platform and one of the reasons we love it so much is that it’s Open Source and runs in our customers’ cloud environments. Why is that so important?
ITP 2.1: New iOS cookie limitations restrict attribution, and a workaround for Snowplow users
Apple’s latest tweak on how it handles cookies is going to be a big hit for most analytics users. We look at the impact and a workaround for Snowplow users.
Building an SQL data model: slides
Data models are a key part of the modern digital analytics stack. They allow you to build upon event-level data and interpret it through shared business rules. The models you create will evolve with you as your business changes and the organisation becomes more sophisticated with its data.
The story of Poplin Data
Where did our new name, Poplin Data, come from?
Why you need to learn SQL
Mike Robins, CTO of Poplin Data, explains how SQL helps unlock the secrets of big (& small) data
If you want to work in analytics, you need to know SQL. You wouldn’t work as a carpenter and not know how to use a chisel…
Removing business silos—and what it has to do with our rebrand
Silos in business are mainly human constructs: disparate teams of people, working to different agendas, with separate processes, tools and information. There might not be physical walls containing or isolating each team — and keeping other teams out — but...
Slides from meetup: Snowplow at Seven West Media and Google Cloud Platform
Luke Lewandowski describes how SWM consolidated analytics across multiple platforms and Josh Beemster talks about the new GCP port
Classifying browsers: Which visitors are real people?
Simon Rumble suggests some smarter ways you can separate the bots from your human visitors with Snowplow.
MeasureCamp Sydney 2018: Event roundup and slides
A really fun day with great people and amazing talks.
Paper over your mistakes with data models
Whoops you made a booboo. Now your mistakes will be visible forever. Or will they?
Quantifying content velocity in Snowplow
How fast does your content get consumed from time of creation?
